September 8, 2022

Picture this. You’re out having a coffee with a friend. An acquaintance of your friend happens to walk in and sits down for a few minutes to chat. After you finish talking about the weather and last night’s sports scores, the inevitable question comes up: “So, what do you do?”You’ve got 60 seconds. What do

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August 31, 2022

What putting a canoe on my head taught me about the ‘heavy lifting’ in anything. Every year for the past 25 years, I go on a whitewater canoe trip in the Canadian near north. We drive north for 5 hours, then bump along a logging road for another three and half hours, and get dropped

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June 23, 2022

I was walking my dog the other day, and started to wonder if he had drunk too much water… he was lifting his leg everywhere!!!  Then I realized that dogs may understand marketing far better than we have ever given them credit for. They know, for example, that if they want to establish themselves in

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June 22, 2022

In Neuroscience, Negativity Bias- simply means that our brains are more highly activated to negative messaging and events than positive one.

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June 14, 2022

Proof that you can cook up a great story out of just about anything — even French Toast! I’ve been making French Toast breakfasts for the past 32 years. Whenever we have a family get-together, everyone knows, 1, it’s a special occasion, 2, it’s going to be delicious, and 3, I’m in charge.I’ve really got

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